Ask Aesthetics


Samantha Knowles-Ward is the owner & Lead trainer of Ask Aesthetics Limited.

Sam registered as a general adult nurse in 2009, and from there started work as a community staff nurse. Samantha had a passion for working within the community and health promotion, and in 2012 she went back to university where she gained a degree in specialist community public health nursing and started working as a health visitor. During her time as a health visitor, she was nominated for a nursing times aware for her the work and commitment.

She undertook, promoting health and education within the travelling community. Although Samantha thoroughly enjoyed this role, and her specialties within it, she always had a passion for working for herself and making people feel good about themselves. So, she began undertaking courses in aesthetics, and went back to university for a third time completing a further prescribing course. Her aesthetics work took off & Samantha completed a teaching qualification. After having her third child she decided to go self-employed in 2017, and had written and accredited several courses where she began working and teaching across the UK.

In 2019 Samantha moved into her 1st clinic where she taught & did her private clinics from but due to her company's growth, at the end of 2020 Sam had to move into larger premises where she has two large training rooms, a treatment room & separate reception area and where she supplies goods from her wholesale company.

Samantha is also a life coach and has attended many training courses to offer clients treatments and to keep her knowledge and skills up to date.

Samantha has always wanted to write a book since completing writing courses over the years, and during the national lockdown she managed to secure a publishing agreement with Amazon and has had her book The Aesthetics Practitioners Handbook published.